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7/20/2010

Bottega Veneta Autumn Winter 2010-2011 Ad Campaign


Bottega Veneta Autumn Winter 2010-2011 Ad Campaign was inspired by artist Robert Longo's series entitled "Men in Cities".

The luxury brand Bottega Veneta has presents a graphic and what may be their most dramatic ad campaign to date for Fall Winter 2010- 2011. The brand has tapped into the talent of renowned artist Robert Longo for this year’s advertisements as it’s a big year for them to marking the first time their men’s line has run separate ads from the rest of the collections.

The AD was inspired by Robert Longo’s series entitled “Men in Cities”, this year’s ads focus on silhouettes and contrasts on structure as well as fluidity, stillness and movement, of course, also the masculine and the feminine. The graphic nature of the photographs stems from their black and white treatment, and also lends a moody feel to the shoot.

This year’s Bottega ad campaign was shooted in New York, and which is expected to appear as usual only on the usual traditional glossies in the August issues.

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